Actor Li Xian Appointed OPPO Chief Imaging Officer
Actor Li Xian has been designated OPPO's Chief Imaging Officer. He is expected to endorse the upcoming OPPO Find X10 series smartphones, slated for a global launch on September 22.
Chinese technology company OPPO has appointed actor Li Xian as its new Chief Imaging Officer, according to recent social media certifications. This move strongly suggests Li Xian will serve as the spokesperson for OPPO's forthcoming Find X10 smartphone series.
The Find X10 series is scheduled for a global debut on September 22. The series is anticipated to include three models: the Find X10, Find X10 Pro Max, and Find X10 E. The phones will be available in four color options: Moon White, Warm Orange, Ice Blue, and Light Titanium.
Reports indicate that the OPPO Find X10 series will feature a new "Hasselblad Ultra Clear Original Camera." This collaboration with the renowned camera manufacturer Hasselblad highlights OPPO's continued emphasis on enhancing mobile photography capabilities.
Pre-orders for the OPPO Find X10 series have already commenced in China. The appointment and expected endorsement by Li Xian align with OPPO's strategy of leveraging celebrity partnerships to bolster brand recognition and promote its latest device innovations, particularly in camera technology.