Affinity Partners Sells Stake in Phoenix Financial, Brings in New Investors

Affinity Partners announced on July 27, 2026, that it has brought a select group of the world's premier long-only asset managers into Phoenix Financial's shareholder base. Through this transaction, Affinity Partners sold 25% of its stake in Phoenix, allowing it to return its original investment to its limited partners.

Affinity Partners will continue to be the company's largest shareholder, holding 7.4% of Phoenix Financial's shares. The firm stated that the deal strengthens Phoenix Financial's ownership structure and broadens its international investor base.

Phoenix Financial's value has increased fivefold since Affinity Partners' initial investment in 2024. The company has achieved significant value creation driven by strong operating performance and growth in its asset management and insurance businesses. Phoenix Financial was also recently added to the MSCI World Index and the MSCI Israel Index.

Affinity Partners expressed confidence in Phoenix Financial's management, strategy, and growth trajectory, welcoming the new investors for the next phase of the company's growth. The firm reaffirmed its commitment to Phoenix Financial as a significant long-term shareholder and indicated potential collaboration in areas such as regional growth, reinsurance, and asset management.