AITO Announces European Market Entry for Autumn 2027
Chinese luxury vehicle brand AITO has announced plans to enter the European market in Autumn 2027. The company showcased its engineering and technology capabilities at the 2026 Paris Motor Show.
AITO, a high-end smart luxury mobility brand under SERES Group, has revealed its intention to enter the European market in Autumn 2027. The company showcased its engineering, intelligent technology, and manufacturing capabilities at the 2026 Paris Motor Show, underlining its "Intelligence Re-defines Luxury" philosophy.
The brand aims to merge traditional luxury with technological sophistication, emphasizing exceptional performance, refined comfort, and craftsmanship. AITO integrates smart technologies across safety, cabin experience, driving, and services, built upon its core engineering and manufacturing strengths.
Central to AITO's vehicles is the SERES MF platform, an integrated technology architecture supporting various powertrains like BEV, REEV, and PHEV. It encompasses intelligent safety systems, an adaptive chassis, a smart control center, advanced driver-assistance systems (ADAS), and connected intelligent services for a seamless user experience.
Production takes place at the SERES "Super Factory," featuring an industrial "brain" for data connectivity and over 3,000 robots with 100% automation in key processes. Automated inspections and AI-driven visual monitoring ensure quality and traceability for each vehicle through a digital record.