Amadeus releases 2026 traveler insights report

Amadeus IT Group, a technology provider for the travel industry, has released its "Global Mobility Trends: Decoded. Traveler Insights 2026" whitepaper. The publication compiles global insights from 3,000 travelers regarding the evolution of mobility throughout the entire travel journey.

The report examines how traveler expectations are changing across all stages of travel, from planning and booking to in-trip experiences and loyalty. It highlights the increasing roles of digitalization, artificial intelligence (AI), integrated mobility, and sustainability in creating seamless travel experiences.

The analysis reveals why integrated, door-to-door mobility solutions are becoming essential. Furthermore, the whitepaper explores how AI and digital tools are reshaping traveler expectations and identifies areas where friction still exists within the travel process that can be reduced.

The report also discusses the influence of sustainability and loyalty programs on traveler decision-making. Amadeus suggests that understanding these factors is crucial for the development of future travel services.