Amadeus: Travel Sustainability Requires Global Standards
Amadeus emphasizes that advancing sustainability in the travel sector necessitates common standards and global collaboration. Technology is highlighted as a key driver for emissions reduction.
Amadeus, a major technology provider in the global travel ecosystem, asserts that sustainability in the tourism sector will only advance with common standards and international collaboration.
The company views technology as a critical lever for reducing the environmental impact of travel. With over 400 million bookings processed annually, Amadeus has the capacity to influence emissions reduction across airlines, agencies, and travelers.
Amadeus focuses on improving operational efficiency to achieve emissions reductions. An example cited is optimizing the time aircraft spend taxiing on runways, leading to reduced fuel consumption and emissions. Such solutions are already implemented at European airports.
The potential of Sustainable Aviation Fuel (SAF) is significant, but widespread adoption is hindered by high costs and regulatory uncertainty. Amadeus aims to facilitate voluntary SAF use by allowing travelers to opt for it during booking.
The company warns against fragmented regulatory approaches to global issues like climate change. Amadeus highlights the need for standardized emissions calculation methodologies to ensure consistent corporate reporting and traveler understanding, underscoring the necessity of global alignment.