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AMD CEO calls for improved industry messaging on data centers

AMD CEO Lisa Su says the technology industry must better communicate the local value of data centers following pushback in U.S. elections.

4 November 2026
AMD CEO calls for improved industry messaging on data centers

AMD CEO Lisa Su suggests the technology sector needs to revise how it approaches community relations regarding data center development. Her comments follow U.S. election results that showed significant public opposition to new data center projects in several states.

During a recent CNBC interview, Su acknowledged the tension but framed it as an opportunity for the industry to better articulate the benefits of AI infrastructure. She emphasized that ensuring local communities perceive tangible value from these facilities is essential for future development.

Opposition to data centers has increased, driven by concerns over energy costs, water usage, and environmental impact. Recent analysis indicates that voters have frequently supported measures to restrict or pause data center construction, highlighting a growing political divide that complicates the expansion plans for hardware manufacturers like AMD.

Original source: inc.com