Amway to Sponsor Major League Pickleball 2026 Regular Season Finale
Amway has been named the title sponsor for the final event of the 2026 Major League Pickleball regular season, scheduled for late July in Orlando, Florida.
Amway will serve as the title sponsor for the Major League Pickleball (MLP) 2026 regular season finale, hosted at the ESPN Wide World of Sports Complex in Orlando from July 30 to August 2. The event will feature 12 teams competing ahead of the league's postseason playoffs.
The company stated that the partnership aligns with its focus on promoting active lifestyles and health span. Pickleball has seen a rapid increase in participation across the United States, with Florida currently serving as a primary hub for the sport's infrastructure and tournament activity.
Amway Chief Marketing Officer Melodie Nakhle stated that the sponsorship reflects the company's commitment to community and healthy living. Amway previously established a brand presence in the sport through a partnership with the Orlando Squeeze, a professional team within the league.
Major League Pickleball has reported rising attendance and investment figures as professional interest in the sport grows. The Orlando event is expected to attract visitors and generate economic activity while serving as a final competitive milestone for the league's current season.