Anora announces new operating model, begins personnel negotiations
Anora Group Plc is restructuring its operations into four business areas starting January 1, 2022. The company has also initiated collaboration negotiations regarding potential personnel changes in Finland, Sweden, and Norway.
Anora Group Plc has announced its future operating model, which will be implemented from January 1, 2022, following the completion of its merger on September 1, 2021.
The new model divides the company into four business areas: Wine, Spirits, International, and Anora Industrial. The Wine division will focus on growth through partnerships, tailored support, and digital tools. The Spirits division encompasses global and local brands with an emphasis on sustainability. The International business area aims to expand Anora's brands into new markets, including Denmark, the Baltics, travel retail, and export markets. Anora Industrial covers industrial operations, including the logistics company Vectura, with a goal of carbon neutrality.
Concurrently, Anora has commenced collaborative negotiations with employees and union representatives in Finland, Sweden, and Norway on September 16. These negotiations concern future organizational changes, roles, and reporting lines, with an estimated completion by the end of December.
CEO Pekka Tennilä stated that the integration work has started well and the new operating model is a significant step towards pursuing growth opportunities both within and outside the Nordics. The company plans to announce its reporting segments at a later date.