Anshar Labs Acquires Dealer World to Expand Drivvr AI in Automotive Retail

Anshar Labs announced its acquisition of Dealer World, a company with 18 years of experience in automotive marketing and dealer solutions. The acquisition aims to expand the reach of Drivvr AI, Anshar Labs' automotive technology firm.

The terms of the transaction were not disclosed. The addition of Dealer World brings significant industry expertise and established dealer relationships into Anshar Labs' portfolio of AI-driven software businesses. Dan Moore has been appointed CEO of Drivvr AI, where he will oversee strategy and product development.

Moore, who previously held a role at Dealer World, will lead Drivvr AI's go-to-market operations. Dealer World will continue to operate under its brand as the automotive marketing product within Drivvr AI, with no disruption to existing client contracts or services.

Anshar Labs' strategy focuses on applying AI capabilities to businesses with existing customer demand and domain knowledge. The automotive retail sector, characterized by fragmented technology stacks and a need for rapid customer response, presents a key opportunity for this approach.

Drivvr AI plans to develop AI-powered products for marketing, customer engagement, and dealership operations. The company is scheduled to exhibit at the Ai4 2026 conference in Las Vegas from August 4–6.