ASI Appoints Former Zillow Product Leader Matt Gilliland Chief Product Officer
ASI, a technology provider to the promotional products industry, announced Matt Gilliland has joined as Chief Product Officer. Gilliland previously held a product leadership role at Zillow.
The Advertising Specialty Institute (ASI), a technology provider for the promotional products industry, has appointed Matt Gilliland as its new Chief Product Officer, effective September 14. Gilliland joins ASI from his previous role as a product leader at Zillow.
The appointment signifies ASI's commitment to enhancing its product offerings and strategic development within the $27.7 billion promotional products market. In his new capacity, Gilliland will oversee ASI's product strategy and its execution.
ASI operates as a key technology solutions provider for businesses involved in the creation and distribution of promotional items. The company aims to adapt and grow within a competitive and evolving industry landscape.
Gilliland's background in product development at a prominent technology company like Zillow is expected to bring valuable expertise and a fresh perspective to ASI's product innovation efforts. His leadership is anticipated to support the company's ongoing growth initiatives.