Audi Highlights Iconic Historical Models
Automaker Audi is showcasing a selection of its historic car models that have influenced automotive history through design and technical innovation over the decades.

German automaker Audi has presented a compilation of its historic car models, highlighting the "Vorsprung durch Technik" principle throughout its development. The showcase spans from the earliest vehicles of Audi and its predecessor brands in the early 20th century through the post-war economic boom.
Key early models, including the Horch No. 1, Audi Type C Alpine Champion, and DKW Front F 1, illustrate the pioneering role of Audi and its associated brands in automotive engineering. These vehicles covered various market segments, from entry-level to luxury, and featured notable technical advancements for their eras.
The formation of Auto Union AG in 1932, through the merger of Audi, DKW, Horch, and Wanderer, was a pivotal moment. Models like the Audi Front UW and Horch 853 emerged from this period, reflecting the benefits of synergy and market segmentation designed to ensure the survival of these manufacturers during challenging times.
Following World War II, the period of Germany's "Wirtschaftswunder" (economic miracle) saw a surge in demand for mobility. Auto Union GmbH and NSU Werke AG consequently focused on both two-wheeled vehicles and automobiles, introducing models such as the DKW F 89 L Schnelllaster and the NSU Prinz. Audi continues to build upon this legacy of technical expertise and distinctive design in its current vehicle lineup.