Believe Highlights 6 Brazilian Artists Shaping Urban Music

Music company Believe has brought attention to six prominent Brazilian urban music artists and groups active in 2024. The selection highlights the diverse landscape of Brazilian urban music, blending influences from hip-hop, trap, R&B, and local styles like baile funk.

Believe, which works with these artists, emphasizes the significance of urban music in Brazil. Spotify reported in Summer 2023 that Brazil was its third-largest market for hip-hop streams. Urban music in Brazil encompasses various styles, including trap, pisadinha, and R&B, which often fuse with the country's local music traditions.

Among the featured artists is Cryzin, who gained significant traction in 2023 with his track "Mais Existe Um Lugar." This trap and R&B-influenced song quickly climbed Brazil's Top 50 charts and has garnered over 30 million views. Cryzin, originally from Salvador, has maintained a prolific release schedule and recently launched his debut album, "Meu Primeiro Milhão."

Another highlighted artist is Grego. While initially known for rap, he has achieved considerable success within the piseiro genre. His song "Pane No Sistema" rapidly became one of the most-streamed tracks in Brazil, accumulating millions of views. Grego has demonstrated versatility by incorporating various genres, including baile funk, into his recent work.