BlastX Consulting Appoints Rajiv Kamath as Director of MarTech Engineering
BlastX Consulting has hired Rajiv Kamath, an industry veteran with two decades of experience in enterprise marketing technology, to lead its engineering division.
BlastX Consulting announced the appointment of Rajiv Kamath as Director of MarTech Engineering. Kamath joins the Roseville-based firm with a background spanning 20 years in digital experience and marketing architecture.
In his new role, Kamath is tasked with overseeing projects related to Adobe Experience Platform, customer data platforms (CDP), and journey orchestration. His hiring reflects a broader industry trend where consultancies are scaling technical leadership to manage complex enterprise data stacks.
Before joining BlastX, Kamath focused on optimizing marketing technology investments for large-scale organizations. His appointment is expected to bolster the firm’s capabilities in deploying AI-driven marketing infrastructure for its client base.