Brightspot Incentives & Events Acquires Map Your Events
Brightspot Incentives & Events announced its acquisition of meeting and event management company Map Your Events. The deal expands Brightspot's corporate meetings practice and client portfolio.
Brightspot Incentives & Events has acquired Map Your Events, a company specializing in corporate meetings, customer hospitality programs, and global events. The acquisition integrates Map Your Events' expertise into Brightspot's existing corporate meetings practice, broadening its client base and event management team.
The merger combines two boutique agencies recognized for personalized service and long-standing client relationships. Map Your Events has a history of managing executive meetings and high-touch customer hospitality programs, often associated with major sporting events.
Brightspot stated this is its fifth strategic acquisition, underscoring a strategy focused on intentional growth and talent acquisition. The company aims to enhance its delivery of business experiences for clients worldwide.
Map Your Events founders Mark Phillips and Roy Bestow will remain with the company, ensuring continuity for clients. Existing clients will gain access to Brightspot's expanded resources and global capabilities while maintaining the personalized service they have come to expect.