Brightstar Lottery introduces Cash Pop game to Illinois Lottery

Brightstar Lottery PLC (NYSE: BRSL) announced that its patented Cash Pop game is now available through the Illinois Lottery. The rollout integrates a high-frequency draw mechanic into the state's existing gaming portfolio.

The game allows participants to select from four wager tiers: $1, $2, $5, and $10. Unlike standard draw games that typically occur once daily or weekly, Cash Pop provides hourly drawings to increase customer interaction points.

This deployment follows Brightstar's ongoing strategy to secure distribution deals with regional lottery operators. The company aims to capture revenue by diversifying product offerings for state-run lottery commissions.