CHERY focuses on families at international user summit
Automaker CHERY is holding an international user summit centered on family needs and safety. The event will showcase new family-friendly features and safety technologies.
Chinese automaker CHERY is emphasizing the central role of family in its products and user relationships at its upcoming international user summit. The event, scheduled for October, will focus on better understanding, protecting, and connecting families through its vehicles.
The CHERY SIVP (Super Intelligent Valet Parking) system will be demonstrated, featuring an automated parking assist designed to simplify daily use for family vehicles. The new CHERY Q model will also be introduced, specifically tailored for urban families and younger users, highlighting its spaciousness and maneuverability in city environments.
In terms of safety, CHERY is organizing a Brand Safety Challenge to showcase collision tests conducted under realistic family driving conditions. Supported by eight international research and development centers, the company aims to demonstrate adherence to globally uniform safety standards. User experiences will also be shared through the Guardian Club.
Highlights of the event include the CHERY Brand Night, which will connect user stories from around the world with everyday mobility needs. The new TIGGO7 and TIGGOX7 models are set to make their global debut. CHERY will also participate in the Paris Motor Show in mid-October, presenting its TIGGO4, TIGGO7, TIGGO8, and CHERY Q models.