Clarivoy Appoints Yuriy Demidko as Chief Technology & Product Officer
Clarivoy, a customer intelligence platform for the automotive industry, has appointed Yuriy Demidko as its Chief Technology & Product Officer. The move aims to accelerate the company's AI capabilities and product development.
Columbus, Ohio – Clarivoy, an independent attribution and customer intelligence platform focused on the automotive industry, has named Yuriy Demidko to the newly created role of Chief Technology & Product Officer. In this dual capacity, Demidko will oversee the company's technology strategy, product vision, engineering, data infrastructure, and artificial intelligence initiatives.
The appointment occurs as Clarivoy enhances its AI capabilities and accelerates the development of new products. These are intended to help automotive retailers better understand, predict, and influence the modern customer journey. Demidko brings over a decade of experience in automotive technology, including previous roles at Apple and as CIO for DP Fox Ventures, a portfolio company including a major automotive group.
Clarivoy provides automotive retailers, agencies, and OEM partners with enhanced visibility into customer journeys and the impact of marketing investments. The company focuses on measuring the effectiveness of marketing efforts and enabling data-driven decision-making for its clients.
Demidko's background combines deep technical expertise with hands-on understanding of the automotive sector. Through this appointment, Clarivoy aims to bolster its position in AI-driven innovation and the development of technologies shaping the future of automotive marketing and retail.