CoCo Bubble Tea expands operations to Hungary and Armenia
Taiwan-based CoCo Bubble Tea has entered the Hungarian and Armenian markets, with further expansion into Ukraine scheduled for late 2026.
CoCo Bubble Tea, which operates a global network of over 5,000 locations, has opened its first retail outlets in Hungary and Armenia. This expansion marks a strategic shift for the brand as it targets emerging markets in Eastern Europe and the Caucasus.
Following these launches, the company is preparing for entry into the Ukrainian market. A flagship location in Kyiv is expected to open by the end of the year, signaling the brand's intent to capture share in a competitive regional beverage sector.
The chain continues to scale its international presence, focusing on regions where tea-based beverage consumption is trending upward. Future growth will rely on establishing local operations and supply chains within these newly entered territories.