De Beers and Botswana Extend Partnership, Name Olympic Champion Ambassador
De Beers Group and the Government of Botswana have extended their three-year partnership. Olympic champion Letsile Tebogo has been appointed as a global ambassador for the initiative.

De Beers Group and the Government of the Republic of Botswana have formalized a three-year extension of their partnership, focusing on natural diamonds and Botswana's development narrative.
As part of this extended collaboration, Olympic champion Letsile Tebogo has been named a global ambassador. Tebogo's athletic achievements are being highlighted as embodying "excellence and ambition," aligning with the partnership's goals.
The initiative aims to showcase Botswana's progress and the role of its natural diamonds in the nation's economy. The partnership intends to leverage Tebogo's profile to promote these themes internationally.
Tebogo, a prominent figure in Botswanan sports, will represent the program's values globally throughout the three-year term.