Decision Counsel Launches Revenue Activation Practice, Names Amanda Sussan Head
Decision Counsel has established a new Revenue Activation Practice, appointing B2B go-to-market leader Amanda Sussan to head the division.

BERKELEY, Calif. – Decision Counsel, a firm specializing in B2B go-to-market strategies, announced the launch of its new Revenue Activation Practice on August 13, 2026. Amanda Sussan has been appointed to lead the division.
The new practice aims to help clients align their strategy, teams, technology, and execution to drive sustainable revenue growth. This initiative focuses on optimizing sales processes and ensuring consistent revenue increases.
Decision Counsel is recognized for its sophisticated B2B go-to-market programs. The establishment of the Revenue Activation Practice signifies an expansion of the company's service offerings, providing deeper expertise in revenue generation and optimization.
Sussan brings extensive experience in B2B marketing and sales leadership, having previously held roles where she was responsible for developing and implementing growth strategies for businesses.