DER TOUR Group releases European travel trend report and growth strategy at ITB

DER TOUR Group announced key findings from its European Travel Trend Report and presented its international growth strategy for 2026 at an international press conference held on March 4, 2026, during the ITB Berlin travel trade fair.

The report, presented by CEO Christoph Debus, is based on insights gathered from 13 European countries, booking analyses from 16 markets, and qualitative expertise from teams across 31 travel markets. The conference also addressed future expectations for the travel industry.

Strategic initiatives for the group's international expansion include the opening of new hotels and the implementation of a unified brand strategy for its Destination Management Companies (DMCs). These plans aim to strengthen DER TOUR Group's global presence and market position.

The press conference, conducted in English, provided an overview of current travel patterns, consumer behavior, and the company's outlook for the upcoming year.