Dyson to Unveil Next Generation Products in Berlin
Dyson will host its annual "Unveiled" launch event in Berlin on September 3, 2026. The event will offer an exclusive first look at the company's next generation of products before their global release.
Dyson is set to reveal its next generation of products at its annual "Unveiled" event, scheduled to take place in Berlin on September 3, 2026. The event will provide an exclusive first look for media, consumers, and fans ahead of the products' worldwide launch.
The focus will be on Dyson's latest devices across categories such as floor care, robotics, air treatment, and beauty. Dyson Unveiled aims not only to showcase new hardware but also to delve into the underlying technologies, research, and challenges that engineers have tackled.
The Berlin event is an annual platform, coinciding with the IFA trade show. It promises interactive experiences and hands-on demonstrations, offering attendees a deeper understanding of Dyson's approach to problem-solving. The company states the event highlights "the questions that drive invention, the research behind every breakthrough, and the challenges our engineers solve to develop the technologies of tomorrow."
Last year's Dyson Unveiled 2025 showcased several new products and technological advancements, including robot vacuums, air purifiers, and beauty devices. Founder James Dyson has previously noted the company's mission to redefine product categories through design, technology, and research to solve problems others overlook.