Elanders' transformation from printer to global service company
Founded in 1908, Elanders has evolved from a Swedish printing company into a global service provider with operations on four continents, adapting to digitalization and globalization.
Elanders, originally established as a printing house in Sweden in 1908, has undergone a significant transformation. The company has steadily expanded its operations to become a global service provider with a presence on four continents.
This evolution has been a response to the challenges posed by digitalization, globalization, and structural changes within the graphic industry. Strategic acquisitions have played a pivotal role in Elanders' growth, enabling entry into new markets, customer segments, and service areas. This has facilitated the transition from basic printing to a more comprehensive service offering.
Initially a printing business, Elanders has, over time, adapted and refined its operations to meet the industry's shifts. Historical imagery from the 1930s through the 1970s illustrates the transition from traditional printing methods, such as typesetting and lead plates, towards phototypesetting and more digitized processes.
The company's journey through the graphic industry's changes highlights its capacity for adaptation and innovation. Elanders' long history reflects its commitment to the sector's development and its expansion into new business domains.