Equinox Appoints Brendan Whitworth as CEO in $1 Billion Expansion Push
Equinox has named former Anheuser-Busch CEO Brendan Whitworth as its new chief executive, supported by a $1 billion capital infusion from existing investors to fund club growth.
Luxury fitness operator Equinox has appointed Brendan Whitworth as its new chief executive officer. Whitworth, most recently the CEO of Anheuser-Busch, succeeds Harvey Spevak, who will transition to the role of chairman. The move signals a strategic shift as the company prepares to accelerate its expansion efforts.
The leadership change follows a successful refinancing round that has secured over $1 billion in capital. The company plans to allocate these funds toward opening approximately 50 new locations and upgrading its existing portfolio, which currently encompasses 118 clubs across 18 markets.
The refinancing was backed by existing stakeholders including Silver Lake, Related Companies, and Ares. As the business enters this new phase, it aims to leverage high membership activity levels to capitalize on the increasing consumer interest in the intersection of health, wellness, and fitness.