EternityX Appoints New Leaders to Drive Global Growth and AI Integration
EternityX, a digital marketing firm, has appointed several key executives to bolster its global operations and enhance its AI capabilities. The new hires bring extensive experience in marketing, finance, and technology.

EternityX, a company specializing in digital marketing solutions, has announced a series of senior appointments aimed at strengthening its global presence and integrating advanced technologies.
Deric Wong has been appointed Global Chief Business Officer. In this role, Wong will lead EternityX's worldwide expansion, corporate strategy, and cross-border marketing efforts. He is tasked with connecting brands with diverse cultural audiences through data-driven solutions, bridging Eastern and Western markets.
David Lee joins as Chief Financial Officer and Chief Product Innovation Officer. Lee has been instrumental in integrating generative AI into the company's services, enhancing marketing strategies, product development, and operational efficiency. His background includes advising on significant IPOs and advising international financial institutions.
The company has also appointed Victor Lee as Chief Strategy Officer, overseeing global business development in Europe, Japan, and South Korea. Jean Kniss Loh joins as Global Chief Marketing Officer, bringing over 20 years of experience in international business and strategic communication. Neil Yan will lead business development and client management for Hong Kong and Macau, while Remy Wong will focus on global business expansion across Southeast Asia, Oceania, and Europe.
Further strengthening the team, Cecilia Cheng will serve as an Executive Director, focusing on inter-departmental communication and client service enhancement. Tony Skvarc and Luke Bussell will manage sales and business development for the Australia and New Zealand regions, respectively. Winmin Tan will lead R&D, concentrating on digital marketing technology and the Chinese market.
Charlene Ree, Founder and CEO of EternityX, stated the company's vision is to act as a bridge between China and the global market, leveraging AI to build brand value and drive revenue. The new leadership is expected to accelerate EternityX's growth and innovation in the rapidly evolving digital marketing landscape.