EternityX Appoints New Staff for China Social Media Marketing
EternityX has added five new employees to its Australia and New Zealand (ANZ) team, strengthening its expertise in social media marketing for the Chinese market.
EternityX, a digital marketing technology and services company, has expanded its team with five new hires in its Australia and New Zealand (ANZ) division. The appointments are aimed at enhancing the company's capabilities in serving clients targeting Chinese consumers through social media.
The new staff members bring diverse backgrounds in digital marketing, account management, and media strategy. This includes individuals with expertise in programmatic advertising, audience data activation, and understanding Chinese consumer behavior across various digital platforms.
These additions to the ANZ team are expected to bolster EternityX's ability to provide tailored marketing solutions and support brands in building connections with Chinese-speaking audiences. The company has emphasized a client-first approach and a deep understanding of cross-cultural consumer dynamics.
Luke Bussell, Director for ANZ, and Deric Wong, Chief Business Officer, are noted for their extensive experience in media and global business transformation, respectively. Charlene Ree, Founder and CEO, highlighted the strategic importance of these hires for scaling global operations and bridging East-West markets through technology.