Ex-Audi Designer Unveils New Amble One Off-Roader

Portuguese startup Amble has introduced the 'One', an off-road vehicle weighing less than 450 kilograms. The vehicle is designed for various climates and applications.

The 'One' stands out due to its designer, Julian Hoenig, a former senior designer at Audi who led the design for vehicles such as the Audi R8 and RSQ concept car. Hoenig also contributed to the design of the iPhone 4 and Apple Watch during his tenure at Apple from 2010 to 2019.

The project began four years ago when a friend in the hotel industry commissioned Hoenig to design a shuttle vehicle for luxury resorts. Hoenig realized a larger market existed if the vehicle could be legally driven on roads, leading him to establish Amble.

Amble plans to offer the 'One' in three configurations: a four-seater passenger version, a pickup variant with an open cargo area replacing the rear seats, and a cargo van with a high storage cabinet. The 'One' is certified under the L7e category, which allows speeds up to 90 km/h, but its design speed is capped at 64 km/h. The vehicle has a range of approximately 100 kilometers on a full charge.