Feeld Dating App Launches Anonymous 'Invite Your Crush' Feature
Dating app Feeld has launched a new campaign allowing users to send anonymous invitations to their crushes. The feature aims to provide a way for even the shyest individuals to express interest.
Feeld, a dating app for open-minded singles and couples, has introduced its "Invite your Crush" feature. Launched in February 2019, this campaign enables users to send anonymous invitations to individuals they are interested in, both within the app and on the web.
The feature requires only the crush's phone number or email address. Invitations are sent under the alias "Feeld Admirer," ensuring complete anonymity for the sender. If the recipient accepts and their settings align, they can discover each other within the app's "Discover" section.
Feeld founder and CEO Dimo Trifonov stated the goal was to empower even the most timid users. This initiative follows the company's 2017 launch of the Feeld Slack Bot, which allowed colleagues to anonymously confess crushes to a bot.
"Invite your Crush" extends this concept to various scenarios, including workplaces, universities, or as a Valentine's Day gesture. Feeld aims to foster an inclusive and honest environment for all genders and sexual identities.