Flix Becomes Official Partner of UEFA Europa League and Conference League
Travel company Flix has signed a three-year deal to become an official partner of the UEFA Europa League and UEFA Conference League, starting from the 2024-27 seasons. The partnership aims to promote sustainable travel.
Flix, a global travel technology company, has announced it is now an official partner of the UEFA Europa League and UEFA Conference League for the next three seasons, running from 2024 to 2027.
The collaboration aims to encourage more people to choose sustainable travel options, such as bus and train services, to attend matches and events. Flix plans to offer affordable travel to participating cities and increase awareness around collective transportation.
Through the partnership, Flix will promote sustainable travel across various platforms, including stadium visibility and fan promotions. The company highlights that collective transport significantly reduces carbon emissions compared to other modes of travel.
Flix CEO André Schwämmlein stated his pride in the partnership, aligning with the company's goal of making sustainable travel accessible. UEFA's marketing director, Guy-Laurent Epstein, noted the shared values between Flix and UEFA regarding a sustainable future.