Football Legend Ochoa Fronts Campaign for BC.Game's Regulated Mexico Operations

Mexican football icon Guillermo "Memo" Ochoa is featured in a new campaign supporting crypto and iGaming platform BC.Game's focus on the regulated Mexican market. The five-time World Cup player appears in a video detailing the due diligence behind his partnership with the platform and highlighting its operations in Mexico.

In the campaign, Ochoa explains the personal standards he applied before agreeing to represent the platform, stating he verified its legal status in Mexico, the availability of local payment methods like OXXO and SPEI, and rapid withdrawal times. "Trust is never given to you, you earn it," Ochoa said in the video.

BC.GAME is reinforcing its commitment to operations under a SEGOB license in Mexico through this campaign. The company aims to establish itself as a key player in the Latin American market, identifying Mexico as a region with significant potential due to its market size, digital infrastructure, and strong football culture.

Erick Sapien, BC.Game's Country Manager for Mexico, emphasized that adherence to local regulations is fundamental for sustainable growth. The partnership with Ochoa is seen as a crucial element of the strategy to build a stronger connection with Mexican fans and offer tailored experiences that global campaigns cannot match. The platform also highlights transparency, fast payouts, and responsible gaming practices.