French Bloom Founder Nominated for Wine Enthusiast's Innovator of the Year
Maggie Frerejean-Taittinger, founder of French Bloom, has been nominated for Wine Enthusiast's 2026 Innovator of the Year award. The nomination recognizes her role in advancing the non-alcoholic luxury sparkling wine category.

Maggie Frerejean-Taittinger, founder of French Bloom, has been nominated for Wine Enthusiast magazine's 2026 Wine Star Awards in the Innovator of the Year category. This nomination acknowledges her contributions to the development and positioning of the non-alcoholic luxury sparkling wine sector.
French Bloom was established with the goal of producing a high-quality non-alcoholic wine that could rival traditional sparkling wines in both taste and production standards. The company has aimed to redefine perceptions of non-alcoholic beverages and expand their consumption occasions.
The Wine Star Awards, particularly the Innovator of the Year award, are a significant recognition within the wine industry, celebrating individuals who propel the sector forward through new concepts and approaches. Frerejean-Taittinger's nomination highlights the growing importance and consumer acceptance of non-alcoholic options in the market.
The company has focused on offering consumers a sophisticated alternative for celebrations and social events, catering to those who choose to abstain from alcohol. French Bloom's strategy emphasizes quality ingredients and meticulous production processes to meet high consumer expectations.