Global Dietary Supplements Market Projected to Reach $299.57 Billion by 2031
A new industry report by MarketsandMarkets forecasts the global dietary supplements market to grow at a CAGR of 7.7% over the next five years.

The global dietary supplements market was valued at $206.77 billion in 2026, according to recent data published by market research firm MarketsandMarkets. The industry is on track to reach a valuation of $299.57 billion by 2031, representing a compound annual growth rate (CAGR) of 7.7%.
Market expansion is primarily driven by rising health consciousness and the growing prevalence of chronic lifestyle diseases. As consumers increasingly prioritize preventive care and personalized wellness, the demand for nutritional supplementation has shifted from niche to mainstream.
The report highlights significant activity across both product development and regional consumption patterns. This trajectory reflects ongoing shifts in healthcare spending and global dietary trends that continue to reshape the pharmaceutical and wellness sectors.