Great American Media Partners with Minivela for New Latino Family Streamer Pure Flix Familia

Great American Media has announced an expanded partnership with Minivela to develop a new streaming service named Pure Flix Familia. The service is designed to cater specifically to Latino families and is expected to launch in the future.

Manny Ruiz of Minivela will serve as a creative and content strategy partner for the development of Pure Flix Familia. Ruiz's role will involve shaping the service's content direction and establishing strategies to attract and engage the target audience.

Actor and producer Carlos Ponce will also support the creative development of the streaming service. Ponce is set to focus on building talent relationships and enhancing audience engagement, aiming to strengthen the service's appeal and cultural relevance.

The launch of Pure Flix Familia is part of Great American Media's strategy to broaden its offerings and reach new demographic segments. The collaboration with Minivela and Carlos Ponce aims to leverage their expertise in Latino culture and media.