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Greek Kiwi Adds Freshness to Summer Entertaining

Green kiwifruit from Imathia, Greece, is being highlighted as a versatile ingredient for summer meals in the United States. The fruit is part of an EU-funded campaign promoting European agricultural products.

10 July 2026
Greek Kiwi Adds Freshness to Summer Entertaining

The United States' summer entertaining season is receiving a fresh addition with green kiwifruit from Imathia, Greece. The fruit is being featured as a seasonal ingredient, particularly following the Independence Day holiday weekend.

Kiwi is presented as a versatile and vibrant component for summer menus, offering a balance of sweetness, acidity, and visual appeal. It is suitable for use in salads, light dishes, and desserts to enhance seasonal gatherings.

The Imathia kiwi is part of the EU co-funded "The Charming Taste of Europe" campaign, which aims to promote high-quality European agricultural products in the US and Canada. The initiative also highlights Italian and French wines, showcasing Europe's diverse culinary and agricultural heritage.

With its distinctive appearance and balanced flavor profile, the Imathia kiwi is well-suited for enhancing dishes ranging from grilled foods and seafood to light desserts and fruit salads. Greece has emerged as a significant global exporter of kiwifruit, reflecting the country's growing role in the international fresh produce market.

Original source: prnewswire.com