HD PLUS Combines Sales and Marketing Under Raoul Ibler

HD PLUS GmbH is consolidating its sales and marketing functions under a single leadership. Raoul Ibler, who currently serves as Head of Commercial HD+, will now also take charge of the marketing team.

The company aims to strengthen its market-oriented communication towards retailers and place customers more prominently by merging sales and marketing. Ibler brings extensive experience in sales within the TV and media market, as well as deep knowledge of the retail sector.

HD+ offers a platform integrating linear television, media libraries, and streaming services through its hybrid HD+ TV app. Ibler has been instrumental in shaping this strategy, overseeing brand management, campaigns, and the coordination with sales and retail partners.

"With this new structure, we are bringing sales and marketing even closer together, shortening the path from strategy to execution at the point of sale and across all communication channels," stated Christoph Mühleib, Managing Director of HD PLUS GmbH. "Raoul Ibler combines many years of sales experience with a clear understanding of the brand, customers, and retail."