Inc42 Hosts Event for Scaling Indian Consumer Brands
Inc42, in partnership with Shadowfax, hosted its D2CX Converge event in Kolkata. The gathering brought together over 60 founders and operators to share practical insights on building and scaling India's next generation of consumer brands.
Inc42, a media platform focusing on the Indian startup ecosystem, recently held its D2CX Converge event in Kolkata, collaborating with logistics provider Shadowfax. The event aimed to equip founders and operators with actionable strategies for growing consumer brands in India.
The gathering convened more than 60 founders, operators, and ecosystem leaders from Kolkata's burgeoning consumer startup scene. Discussions centered on customer retention, omnichannel expansion, operational efficiency, and long-term brand building, reflecting the current industry trend of balancing rapid growth with profitability and operational discipline.
Key sessions included "Decoding Wow! Momo's ₹1000 Cr+ Growth Journey," featuring Murali Krishnan, CMO and co-founder of Wow! Momo. Krishnan detailed the company's evolution from a single-product QSR chain to a multi-brand food business, highlighting the roles of customer insights, technology, and operational rigor. Another panel, "The ₹100 Cr D2C Brand Playbook," featured leaders from Nestasia, Aza Fashions, and WishCare who discussed building enduring brands through customer obsession and consistent delivery.
Inc42's data indicates India has 350 million online shoppers, presenting significant opportunities for new-age brands. The D2CX Converge event sought to provide practical guidance for navigating this expanding market and fostering sustainable brand growth.