Ipsos Appoints New Global CEO, Accelerates Strategic Plan
Market research firm Ipsos has appointed Kelly Beaver as its global Chief Executive Officer to accelerate the "Horizons" strategic plan. Trinh Tu has been named CEO for Ipsos UK & Ireland.
Market research company Ipsos has announced leadership changes, appointing Kelly Beaver as its global Chief Executive Officer. In this role, Beaver will focus on accelerating the execution of the company's strategic plan, known as "Horizons".
Concurrently, Trinh Tu has been appointed Chief Executive Officer of Ipsos in the UK and Ireland. These appointments are part of Ipsos' ongoing strategic adjustments aimed at strengthening its market position. The company also noted a significant rebound in activity during the second quarter of 2026.
Beaver's appointment as global CEO, effective end of July 2026, and Tu's appointment in early September, signal a move to enhance operational efficiency and respond to evolving market demands. The company's financial performance also showed a notable recovery in the second quarter.
Additionally, Ipsos Strategy3, the firm's consulting arm, received recognition from Forbes as one of the World's Best Management Consulting Firms for 2026, highlighting the company's expertise across its various service lines.