Jane Schoenbrun's Film We’re All Going to the World’s Fair Gains Traction
Jane Schoenbrun's directorial debut, We’re All Going to the World’s Fair, which premiered at Sundance in 2021, is gaining attention in theaters. The film centers on a teenage girl named Casey and a mysterious online trend known as the "World's Fair Challenge."

Jane Schoenbrun's film We’re All Going to the World’s Fair is currently making an impact in theaters.
The film, which first premiered at the Sundance Film Festival in 2021, focuses on a teenage protagonist named Casey. She becomes entangled in a mysterious online phenomenon called the "World's Fair Challenge," a creepypasta-esque internet ritual.
The challenge involves a specific mantra, bloodletting, and a cryptic video, elements often found in horror tropes. Schoenbrun presents these elements through Casey, who performs the challenge alone in her room, staring directly into the camera, creating an intimate and unsettling viewing experience.
We’re All Going to the World’s Fair explores themes of coming-of-age and isolation, presented through a lens of psychological horror. The film's unique approach has resonated with audiences and critics alike since its initial festival debut.