JCDecaux France Named Media Partner of the Year at CB News Awards

JCDecaux France has been honored with three awards at the 2026 Grand Prix des Régies and Grand Prix des Médias, organized by CB News magazine. The company secured the title of Media Partner of the Year across all media categories and also won the Grand Prix des Régies. Additionally, JCDecaux's campaign celebrating Céline Dion's return to the stage was recognized as the Best Communications Stunt.

The Grand Prix des Régies annually acknowledges advertising sales houses across various media sectors, with the Media Partner of the Year award recognizing excellence across all categories. This year's awards were determined by a jury of experts and a professional vote, highlighting JCDecaux's strong performance and innovation in the Out-of-Home (OOH) media sector.

The award for Best Communications Stunt recognized the creative execution of the Céline Dion campaign. This initiative involved the anonymous appearance of the singer's handwritten lyrics on 130 JCDecaux street furniture assets in Paris, generating significant public interest and conversation before a simultaneous reveal in 12 major international cities.

JCDecaux, a global leader in outdoor advertising, operates a vast network of advertising panels in urban centers and transportation hubs. The company emphasizes its role as a 'brandformance' media, capable of driving measurable results for brands through data and innovative solutions, while also focusing on sustainable practices and tools for calculating campaign environmental impact.