JCDecaux Nurture Marks 10 Years, Supporting Over 500 UK Growth Businesses
JCDecaux's Nurture program, which supports startups and scale-ups, celebrated its 10th anniversary with a Market Close ceremony at the London Stock Exchange. The program has assisted over 500 high-growth UK businesses.
JCDecaux's Nurture program, designed to support startups and scale-ups, marked its 10th anniversary with a Market Close ceremony at the London Stock Exchange on September 15. The event brought together founders, CEOs, investors, and partners from the UK's scale-up ecosystem.
Launched in the UK in 2016, JCDecaux Nurture provides access to out-of-home (OOH) media combined with guidance and expertise to help ambitious young businesses build their brands. Over the past decade, the program has supported more than 500 high-growth UK businesses, delivering over 2,000 campaigns and generating more than 30 billion audience impressions. Sixteen participating businesses have since achieved unicorn status.
The program has expanded internationally, now operating in 13 markets and having worked with over 1,000 startups and SMEs globally, delivering nearly 3,000 campaigns and generating 50 billion impressions. Nurture leverages JCDecaux’s premium, data-driven OOH networks to enable entrepreneurs to build brand awareness and credibility.
The celebration at the London Stock Exchange reflects JCDecaux's own entrepreneurial origins, founded in France in 1964 and growing into the world's largest OOH media company. Entering its second decade, Nurture aims to expand its reach to more sectors and geographies, focusing on innovative businesses with positive societal and environmental contributions.