JCDecaux Secures 10-Year Advertising Contract at Denver International Airport
JCDecaux's North American subsidiary has been selected for a 10-year advertising contract at Denver International Airport (DEN). The agreement awaits approval from the Denver City Council.
JCDecaux North America has been selected to manage advertising at Denver International Airport (DEN) under a 10-year contract, set to commence in May 2026 contingent on Denver City Council approval.
DEN is the world's tenth busiest airport, serving over 82 million passengers annually. The airport is a major US hub with plans to expand its international routes, aiming to handle 100 million passengers per year through its "Vision 100" initiative.
JCDecaux plans to upgrade the airport's media landscape with significant investment in digital technology and high-impact displays. This initiative will integrate advanced digital solutions within the recently redeveloped Great Hall and across all concourses, offering advertisers dynamic and targeted advertising opportunities while generating revenue for the airport.
Jean-François Decaux, Chairman of the Executive Board and Co-CEO of JCDecaux, expressed pride in the partnership, stating that the contract reinforces the company's market leadership in the global airport sector, managing advertising at 14 of the world's top 25 airports.