J.P. Morgan pilots biometrics for payment authentication

J.P. Morgan will begin piloting biometrics-based payments with select retailers in the U.S., enabling face and palm identification for in-store checkout. The system operates on an enrol-capture-authenticate-pay basis.

This initiative represents the first solution launched from J.P. Morgan Payments’ new Commerce Solutions suite, designed to help merchants adapt to evolving payment technologies. The global market for biometric payments is projected to reach significant figures by 2026.

J.P. Morgan Payments expects this biometric pilot to offer customers a fast, secure, and simple checkout experience, aiming to enhance the modern payment landscape and boost customer loyalty. The company highlighted its position as a leading global merchant acquirer to enable such security-focused solutions.

The pilot will run with brick-and-mortar stores, including a potential deployment at the Formula 1 Crypto.com Miami Grand Prix to expedite guest checkouts. If successful, a broader rollout to U.S. merchant clients is planned for 2024.