Jula recruits new Marketing Director
Jula AB has appointed Jonas Järrenfors as its new Marketing Director. He will take up his position at the company's headquarters in Skara in September.
The retail chain Jula AB has appointed Jonas Järrenfors as its new Marketing Director. Järrenfors will begin his role at the company's headquarters in Skara in September. He joins Jula from NetOnNet, where he served as Marketing Director.
Järrenfors brings experience in advertising, marketing, new media, and omni-channel sales. According to Joachim Frykberg, CEO of Jula AB, Järrenfors will lead the development of market communication, enhance digital maturity, and strengthen the brand to promote growth.
"I am incredibly pleased to have the opportunity to be part of Jula's continued journey. The brand has enormous potential and faces numerous opportunities for continued development and growth," Järrenfors stated in a press release. He has visited both stores and the headquarters in Skara and looks forward to starting.
Jula is a Swedish family-owned company offering products for home, garden, and leisure. The company operates in several Nordic countries and Poland, with business activities including department stores, e-commerce, and logistics.