Kitzbühel Tourism Receives German Brand Award for Magazine

Kitzbühel Tourism has received a German Brand Award for its KITZBÜHEL Magazine, specifically in the "Excellent Brands" category. This award is considered one of the most significant accolades for brand management and marketing within the German-speaking world.

The KITZBÜHEL Magazine was launched by Kitzbühel Tourism during the 2021/2022 winter season to authentically showcase the diversity of the destination. The high-quality print publication has become an integral part of the region's brand communication, with its tenth edition now released.

Published twice annually, the magazine features stories about the people, traditions, nature, cuisine, and lifestyle of the Kitzbühel region. Editorial content is supplemented with event highlights and insider tips, offering both visitors and locals fresh perspectives on the alpine destination.

Dr. Viktoria Veider-Walser, Managing Director, expressed satisfaction with the international recognition, emphasizing the value of premium print publications in the digital age. She stated that winning the award against 1,676 submissions from 18 countries is a significant achievement for the team and reinforces their commitment to presenting Kitzbühel through high-quality, emotional, and authentic content.

The German Brand Award, presented by the German Design Council, celebrates excellence in brand development. It is judged by an independent panel of experts from business, academia, and consulting fields.