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Lee Schill Appointed Crooked Pop Chief Commercial Officer

Beverage industry veteran Lee Schill has been appointed as the new Chief Commercial Officer for Crooked Pop. He is expected to accelerate the company's national growth.

31 August 2026
Lee Schill Appointed Crooked Pop Chief Commercial Officer

Crooked Pop™, the world's first USDA-certified organic, zero-sugar, gluten-free hard soda, announced the appointment of Lee Schill as its Chief Commercial Officer. Schill will be responsible for accelerating the company's national growth.

Schill brings extensive experience from the beverage sector, having held significant roles at various industry companies. His appointment comes as Crooked Pop seeks to expand its market presence and increase the national availability of its products.

The company's founder, Ben Weiss, expressed satisfaction with Schill joining the team. Schill's prior accomplishments in the industry are seen as valuable for the company's future strategy.

Crooked Pop focuses on offering consumers healthier alternatives to traditional alcoholic beverages. The company has gained recognition for its USDA-certified organic quality and low-calorie profile.

Original source: prnewswire.com