Lilli Stegner to lead Rheinische Post's new digital divisions
Lilli Stegner will assume leadership of Rheinische Post's (RP) Social Media, Audio & Community team starting August 1, 2026. In this newly defined role, she will oversee the editorial development of external platforms and channels.
Rheinische Post (RP) is consolidating its Social Media, Audio, and Community departments under a single leadership, appointing Lilli Stegner to head the team effective August 1, 2026. Stegner will be responsible for the editorial advancement of RP's external digital platforms and channels, as well as building direct relationships with users in the digital space.
The newspaper describes the consolidation as a strategic decision aimed at engaging digital audiences, fostering relationships with them, and strengthening their connection to RP's journalistic offerings. Close collaboration with other editorial and corporate units is planned.
Stegner has been with Rheinische Post since 2017, most recently serving as Project Lead for Audio & Podcasts. She intends to leverage social media and podcasts to reach audiences and highlight the value of RP's journalism and local reporting.
Stegner succeeds Hanna Fecht, who has departed the media group for other professional endeavors. According to Henning Bulka, Deputy Editor-in-Chief of Rheinische Post, social media and audio are key areas for building reader relationships, emphasizing the importance of conveying the value of journalistic content, especially in local contexts, amid the rise of AI.