localsearch becomes main sponsor for Swiss mountain bike team
Swiss digital services company localsearch has announced a new main sponsorship deal with the Thömus RN Swiss Bike Team. The partnership strengthens the company's commitment to professional cycling within Switzerland.
localsearch, the Swiss digital services provider operating local.ch and search.ch, is deepening its involvement in professional Swiss cycling. The company announced in April 2019 that it would become the main sponsor for the Thömus RN Swiss Bike Team.
Through this partnership, localsearch will support one of Switzerland's most successful mountain bike teams. The team, managed by former world champion Ralph Näf, includes five professional riders, notably current cross-country world champion Mathias Flückiger. Reports indicate this sponsorship will allow the athletes to concentrate fully on upcoming competitions, including the 2020 Summer Olympics in Tokyo.
Ralph Näf expressed enthusiasm for the new collaboration, stating that localsearch's belief in the team is significant. The support is described as providing the professional riders with the necessary resources to focus on their training and competitive goals. This sponsorship complements localsearch's existing commitment to cycling, including its role as the official app provider for the Tour de Suisse.
localsearch has previously stated that cycling is intrinsically linked to Switzerland and its culture. As a Swiss company, localsearch feels it is important to support the sport at a high level. The company views the team as an ideal partner, representing a Swiss small business striving for success, which aligns with localsearch's own DNA.