Localsearch Expands Digital Marketing Platform to Include TikTok and E-commerce
Localsearch has updated its digital marketing platform, digitalONE, which was launched in February 2026. New features include TikTok publishing and an integrated webshop for small businesses.
Localsearch, part of Swisscom Directories AG, has expanded its "digitalONE" digital marketing ecosystem with new features just six months after its major launch in September 2025. The company stated that all customers will automatically benefit from these developments at no extra cost.
The March 2026 update introduces direct publishing capabilities to TikTok, enabling businesses to reach younger demographics. Additionally, a fully integrated webshop has been added to the platform, supporting common payment methods and marketing automation.
"digitalONE is not a static solution but a continuously growing all-in-one marketing platform for SMEs. We are constantly expanding features and channels," said Tom Schläfli, Product Manager for digitalONE. The platform ensures customers benefit from more digital marketing performance at a fixed price.
New additions also include "Website XS," an entry-level solution for launching an AI-powered website within seven days, and an AI assistant for profile optimization. "With digitalONE, we provide SMEs with an ecosystem that reduces administrative hurdles and keeps them technologically on par long-term," stated Stefano Santinelli, CEO of Localsearch.