Low Smartphone Adoption Among Swedish Seniors
Only half of Swedish seniors own a smartphone, with adoption dropping sharply for those over 76. This trend poses a risk of digital exclusion, according to research by Doro.
Stockholm – Barely half of Swedish seniors own a smartphone, and among those older than 76, the figure drops to just under 40 percent. This reality risks creating a digital divide as smartphones become increasingly essential for daily life, from secure identification to staying connected with family. The findings come from a new survey commissioned by telecommunications company Doro.
The study highlights a significant gap in technology adoption across age groups. While approximately 80 percent of Swedes aged 65-70 use smartphones, the rate plummets for older demographics. With the proportion of Europeans aged 60 and over set to rise, the need for accessible technology solutions tailored to seniors is becoming more pronounced.
"As the world becomes increasingly digital, smartphones are a crucial tool for accessing services and communicating. It's concerning that only 36 percent of individuals over 76 use smartphones, as this can lead to digital exclusion," stated Doro CEO Carl-Johan Zetterberg. He emphasized the growing importance of digital tools for elder care and civic engagement.
Doro has launched its new Doro 8050 smartphone, designed specifically to be user-friendly for seniors. The device features an simplified interface and includes safety features like an emergency assistance function. The company advocates for technology accessibility as a key factor in maintaining independence and social inclusion for the elderly.