Meitu subscription base nears 20 million as AI tools drive revenue
Chinese software firm Meitu added 1.39 million paying subscribers in the third quarter, reporting strong growth in its professional design and AI productivity tools.
Meitu, a developer of image-editing and design software, saw its total number of paying subscribers reach 19.83 million by the end of September. According to a business update released on October 23, the company added approximately 1.39 million subscribers during the third quarter.
Revenue from the firm’s core image and design segment reached 1 billion RMB, marking a 28.2% increase compared to the same period last year. A notable driver of this performance was the AI productivity applications division, which saw its annual recurring revenue climb 40.1% to 655 million RMB.
The data reflects Meitu’s ongoing transition from its origins as a consumer-focused photo-editing app provider to a broader professional software entity. The consistent growth in subscription-based revenue highlights the market's increasing demand for specialized, AI-integrated productivity tools.